Copyright
Copyright rules apply to all web content, including photographs, videos, audio recordings, graphics and text. Only post content on toronto.ca that the City owns or has permission to use. Review the City’s Multimedia Consent form when creating multimedia content.
Video
Engaging videos help convey complex content in a simpler, friendlier way and are often used to tell a story and explain a City program, service or initiative in a more engaging way.
To embed videos on toronto.ca, videos must be:
Posted on the City’s main YouTube or approved divisional channels and comply with with copyright laws and regulations. Content includes all visual and audio material, even ambient music captured in the background of a video soundtrack. For example, radio playing in the background).
Accessible - closed captioned and/or providing a link to a full transcript describing the content delivered by the video.
High quality.
Supporting and adding value to the page content.
Audio
Audio content can be added to web pages to enhance a user’s experience and can improve accessibility and inclusivity for people with vision impairments and reading limitations. t can cause browsers to slow down based on file size.
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Provided in MP3 format.
Uploaded to the City’s web server (not the the WordPress Media Library) prior to publishing.
High quality but no larger than 10MB.
Transcribed - closed captioned/and or providing a link to a full transcript describing the audio and the content in an audio file is required. The transcript must include all spoken dialogue to ensure all users can understand the content.
Supporting and adding value to the page content.
Video
Engaging videos help convey complex content in a simpler, friendlier way and are often used to tell a story and explain a City program, service or initiative in a more engaging way.
To embed videos on toronto.ca, videos must be:
Posted on the City’s main YouTube or approved divisional channels and comply with with copyright laws and regulations. Content includes all visual and audio material, even ambient music captured in the background of a video soundtrack. For example, radio playing in the background).Accessible - closed captioned and/or providing a link to a full transcript describing the content delivered by the video. High quality.
Supporting and adding value to the page content.
PDFs & Downloadable Files
PDFs should be avoided whenever possible. When used, PDFs must be accessible and usable:
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