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Approved Secondary Graphic Identifiers 

  • All secondary graphic identifiers and program identifiers must be approved by Strategic Public and Employee Communications (SPEC).

  • Use secondary graphic identifiers and program identifiers in content area as inline image..

  • They must be smaller than the City of Toronto logo in top blue band in desktop - 225 px 225px max width on desktop and mobile.

  • The use of secondary graphic identifiers on banners requires approval from Strategic Public & Employee Communicationsthe SPEC Digital Team.

  • A graphic identifier must be clearly readable if placed on background image.